Product
E-commerce platform
A working commerce stack from storefront to admin panel. Starts with the speed of a ready product, and takes custom modules when your business isn’t standard.
What’s included
Products and variants
Category tree, variant products (colour, size and so on), bulk import, image management and descriptions.
Stock
Stock tracking, low-stock alerts and automatic deduction on sale. Per-store stock in multi-store deployments.
Order management
Order states, fulfilment and shipping workflow, returns and exchange records.
Payments
Payment gateway integration, instalment options, bank transfer and cash-on-delivery flows.
Shipping
Carrier integration, shipment creation and tracking numbers sent to customers.
Campaigns
Discounts, coupon codes, free-shipping thresholds and campaign date ranges.
Customer management
Customer records, order history, address book and contact details.
Reporting
Sales, product and category reports, period comparison and export.
Multi-store
Several stores in one deployment, each with separate products, orders and customers.
Who it suits — and who it doesn’t
Let’s be straight: if you run standard retail without special workflows, a hosted subscription platform is often the more economical answer. We say so rather than sell around it.
Our platform pays off when:
- Dealer / B2B pricing — different prices and payment terms per customer group.
- Non-standard product structures — made-to-measure, quote-based sales, combinatorial variants.
- Tight integration — live data exchange with ERP, accounting or production tracking.
- Multi-store setups — several brands or dealer stores on one platform.
- Ownership matters — cases where the platform and data must be yours.
What we do together during setup
- Preparing product data — the slowest item; start early.
- Payment gateway application — bank approval can take days to weeks.
- Shipping agreement — contracted carrier and integration credentials.
- Distance selling contract and returns policy — legally required texts.
- Domain and SSL — configured as part of deployment.
Migration
Five critical points when migrating a store
What gets lost in migrations is usually not data but rankings.
- URL mapping and 301 redirects — without preserving old product URLs your Google rankings reset. This is the most expensive mistake.
- Product data verification — prices, stock and variants checked after transfer; sample migration first.
- Customer accounts — passwords cannot be migrated; plan a password reset flow for customers.
- Order history — needed for returns and warranty; without it, customer service works blind.
- Launch timing — during low traffic, with a rollback plan. DNS is switched last.
Operations
After the order: where the real work starts
Building the store is easy; staying afloat as order volume grows is hard. That is where the admin panel proves itself.
Order states
Confirmed, preparing, shipped, delivered, returned. Each state needs a clear owner and action; ambiguity lands on customer service.
Bulk operations
Processing a hundred orders one by one is not sustainable. Bulk shipping labels, bulk status updates and bulk invoicing are essential.
Returns and exchanges
The process must exist in the system: request, approval, shipping, stock re-entry, refund. Manual returns are slow and error-prone.
Stock alerts
Alerts at critical stock levels; selling an item that is out of stock is the most common complaint source.
Customer communication
Order confirmation, shipping and delivery notifications sent automatically. The customer should know before asking “where is it?”.
Reporting
Which product sells, which category is profitable, what is the return rate? Decisions come from these numbers.
Frequently asked
How does this differ from hosted platforms?
The core difference is ownership and flexibility. Subscription platforms give speed and convenience but you can only change what the platform allows. With your own platform the infrastructure and data are yours and any workflow can be built — at the cost of upfront investment and maintenance responsibility.
Does it integrate with marketplaces?
Yes, marketplace integrations can be developed. The critical part is stock synchronisation: if you sell the same item on your site and a marketplace, stock must be managed centrally or you will cancel orders you cannot fulfil.
Can you migrate our existing store?
Products, categories, customers and orders can be migrated. The most critical part is URL structure — without 301 redirects from old product URLs you lose your Google rankings.
What is the monthly cost?
There is no subscription fee; there are hosting and maintenance costs. In exchange you pay no sales commission to a platform. Above a certain turnover this model becomes clearly cheaper — in discovery we compare both models using your actual numbers.
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Let’s talk about your store
Tell us what you sell and how you sell it, and we’ll say plainly whether a hosted platform or this one suits you better.