Izmir
Web and software for manufacturers and exporters in Izmir
Izmir exports. The pattern we see most often is simple and expensive: the product is ready for export markets and the website is not.
Where export-focused work concentrates
A manufacturing and export economy asks for different things.
Multilingual corporate site
Product catalogues with real technical data — dimensions, materials, certificates — presented so a buyer can search and filter them.
Web developmentExport-oriented commerce
Multiple currencies, different tax rules, international shipping and payment. A different build from a domestic store.
E-commerceInternational SEO
hreflang structure and country-level targeting. A badly built multilingual site competes against itself in search.
SEO and GEOWhy multilingual sites go wrong so consistently
Three mistakes account for most of it. The first is translating instead of localising: the menu is translated, but product names, units and technical terms use dictionary equivalents rather than what the target market actually calls them. The buyer searches for their term and finds nothing.
The second is missing hreflang: search engines are never told that two language versions are alternates of the same page, so the versions compete for the same ranking. This is purely technical and can be fixed without writing a word of content.
The third is the contact path. An overseas buyer will not fill in a bare form; they want to know who answers, in which language, and within which hours. Publishing that costs nothing and changes conversion directly — which is why our own site states its time zone and languages.
What an export-ready site must have
If the product is ready, the site should be too.
- A catalogue with technical data. Buyers look for dimensions, materials, certification and packaging — an “our products” page is not enough.
- The target market’s language, not a translation. Terms should match what that market uses.
- Correct hreflang and country targeting. Otherwise language versions cannibalise each other.
- Time zone and response language stated. It is the overseas buyer’s first question.
- Downloadable certificates. Purchasing departments want files, not claims.
Frequently asked
Do you have an office in Izmir?
No — we work remotely. Meetings run by phone and online; catalogues and technical documents are exchanged as files. Work that requires being physically present — factory photography, on-site measurement — needs a local supplier, and we plan that into the project as a separate item rather than pretending we cover it.
How many languages can we add, and what drives the cost?
There is no technical limit; the platform is built multilingual from the start, so adding a language is not a rebuild. The real cost is translation and ongoing content maintenance: every new language repeats itself at every content update. Our advice is to stay within the markets you actually sell into and keep the architecture open for later additions.
Can you set up international payments?
Yes — we build setups with international payment providers and multiple currencies. Which provider suits you depends on the countries you sell into and the commission structure, which is a commercial decision rather than a technical one and should involve your finance advisor. We handle the integration.
Will it work with our existing ERP?
If there is a connection point: an API, database access or scheduled file transfer. That is the first thing we check in discovery. Most ERPs common in Türkiye offer an integration route; closed systems can be handled with file-based approaches. The same team runs the integration side.
Let us look at your export markets
Which markets do you sell into, and how visible are you there? Discovery is free.