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Guide

Corporate website cost: what drives the price?

Updated:

Two quotes describing the same work can differ five-fold. This guide explains where the gap comes from and what the cheap quote leaves out of scope.

Market ranges for 2026

These figures are compiled from agency price pages published in Türkiye in 2026. Use them as a reference for whether a quote is normal.

Market ranges for 2026
Site typeCommon rangeTypical scope
Small business brochure site₺18,000 – 35,0005–10 pages, theme adaptation, basic SEO
Mid-size corporate site₺75,000 – 140,000Bespoke design, CMS, blog, multilingual
E-commerce₺120,000 – 280,000Catalogue, payment/shipping integration, order workflow
Portal / SaaS₺200,000+User roles, workflows, reporting
Monthly maintenance₺8,000 – 16,000Updates, content, security, backups, reporting

Source: publicly published agency price pages, 2026. Varies with scope.

The eight items that create the gap

1. Design: stock theme or bespoke?

Adapting a theme takes days; bespoke design takes weeks. This is the single largest cost item. Stock themes are not bad — but your competitors may be using the same one.

2. Page and template count

What matters is not page count but template count. Forty product pages come from one template; home, service, blog, contact and careers are five separate templates.

3. Content

Who supplies text and images? Content production is both a cost and the most common cause of delay. Put the responsibility and the deadline in writing.

4. CMS

Will you manage content yourself? An admin panel is real work behind the scenes. For a site that changes twice a year, buying one is a worse investment than spending the money on content.

5. Multilingual

A second language is not simply doubling the pages: separate URL structure, hreflang tags, language-specific SEO and ongoing content maintenance. Updating one language and forgetting the other is the classic failure.

6. Integrations

Form → CRM, order → accounting, booking → calendar. Each integration is a separate item requiring test time. The ones that look like “a simple connection” usually consume the most hours.

7. Performance and SEO

Cheap when designed in, expensive when retrofitted — often meaning a rebuild. This is the item most frequently dropped from cheap quotes, and its absence is invisible for the first six months.

8. Post-launch

Is maintenance, hosting and support included, and for how long? If the offer says “first year free”, is the second-year price written down?

What is usually missing from a cheap quote?

  • Mobile testing. Sites that look fine on desktop and break on phones come from here.
  • Image optimisation. A 6 MB home page loses mobile visitors.
  • Structured data and technical SEO. Invisible to you, decisive for Google.
  • Accessibility. Contrast, keyboard use, screen-reader labels.
  • Backup setup. The site is live but has no backups.
  • Training and handover. Accounts and credentials never properly transferred.

How to compare quotes

Put the quotes side by side and compare the same rows. A row missing from one quote doesn’t mean it is cheaper; it means that work is out of scope.

How to compare quotes
Comparison rowQuestion to ask
Template countHow many distinct page designs are produced?
ContentWho writes text and supplies images? How many pages included?
CMSWhich areas will be editable?
LanguagesHow many languages? Who translates?
IntegrationsWhich systems will it connect to?
SEOIs technical SEO included? Will results be measured?
Post-launchHow many months of support? What after that?
OwnershipWhose name holds the code, domain and server?

If the budget is small

With a limited budget the right answer is not lower quality but less, correctly chosen work. In order:

  • First, a fast mobile-friendly 5–6 page site. Who you are, what you do, references, contact.
  • Then a Google Business Profile. For local businesses it often brings customers faster than the website, and it is free.
  • Then content. Pages explaining your services build organic traffic over time.
  • CMS and automation last. Buy them when you know you need them.

This order produces more customers from the same budget. Our pricing approach follows the same logic: do the work that pays first.

Frequently asked

How long does a website take?

With content ready, a 5–10 page site takes 3–5 weeks. Bespoke design, multiple languages and integrations push it to 8–12 weeks. The item that stretches timelines is almost always content; preparing text before the project starts shortens the schedule considerably.

Is using a stock theme bad?

No. On a limited budget, when the goal is credibility and contact, a theme is a reasonable choice. The caution is that many themes load unnecessary plugins and slow the site down. Test the theme’s speed and mobile behaviour before buying.

Whose name should the domain and server be in?

Always your company’s. A domain registered to the agency is the strongest leverage against you when you want to change supplier. This point should not be negotiable.

Will I rank on Google once the site launches?

Publishing does not create rankings; the site must be indexed and have content that answers the search. You will appear for your brand name quickly. Ranking for service searches needs content and time — be sceptical of quotes promising otherwise.

Can I move my site to another agency later?

If you hold the code, domain and server access, yes, without difficulty. If any of the three sits with the agency, migration becomes hard. Settle these three before signing.

Let’s read your quotes together

If you have quotes from other agencies, send them over — we’ll mark which rows were left out of scope, free of charge. You are not obliged to buy from us.